TMS is an ideal solution for professional sports teams

A growing group of sports fans prefer to buy their tickets on the secondary market, and we can’t blame them.  It’s simple, reliable and more transparent. These patrons often don’t even differentiate between the secondary and the primary market.

“With the proliferation of StubHub and eBay in the past five years, there has been a complete shift. I don’t know if the fan even differentiates from the primary and secondary markets. They are just shopping for the best price.” – Bryan Byrnes, Senior Vice President of Sales and Marketing at Oklahoma City Thunder (Source: SBJ)

It’s extremely important to have just the right amount of supply available to meet this demand.

  • Oversupplied secondary markets can result in price destruction
  • Undersupplied markets fail to capture the demand potential
  • Properly supplied markets maximize revenue

If an event is sold out on the primary market, tickets often sell for above team-issued face value on the secondary.  By working with TMS, clients can capture the upside of these events.  Even for high demand (“sold-out”) events, there are often single seats stranded throughout the stadium that go unsold.  In this case, the full face value may just be too much for a fan to spend to sit alone.  Thats where our Stranded Singles solution can be very valuable.

  • Stranded single tickets are unattractive at the box office yet undersupplied on the secondary market
  • Using our proprietary market data we can identify the intersection between supply and demand for stranded single tickets
  • Once priced properly we are able to sell these seats adding incremental revenue
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The secondary ticket market is $15 billion and growing.  TMS’s unique platform provides clients access to this powerful source of incremental revenue.

TMS_logo_tiny3Why TMS Works

Secondary ticket marketplaces spend millions each year to capture business from your patrons and fans. The demand for tickets on these marketplaces is significant and growing exponentially.

TMS_logo_tiny3How TMS Works

We partner with over 500 secondary marketplaces to ensure that our clients receive the maximum value for their tickets based on custom strategies and prevailing market rates.

TMS_logo_tiny3Client Benefits

  • Incremental ticket sales
  • Increased ancillary revenue
  • Access to valuable market data
  • Improved brand awareness

We make your tickets available for sale everywhere!

TMS_logo_tiny3Contact Us
TMS_logo_tiny3Office Location

TMS_logo_tiny3Bay Area Office

Daniel Kagan
Ticket Market Solutions
San Rafael, CA
(415) 459-0180

TMS_logo_tiny3NYC Office

Max Bernstein
Ticket Market Solutions
New York, NY
(646) 229-1103

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icket Liquidator released an article last week highlighting the dramatic effects that injuries have on the demand for NBA tickets.  Having sold a lot of tickets in a market-priced environment, we certainly understand that the health of top players is directly tied to the demand for tickets. “Following every major injury we’ve seen fan disappointment [...]

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